"PRODUCT OVERVIEW  Vice Verses is a record of tension and release. It's an attempt to describe the polarity of the human experience. The sunlight and shadow. The highs and lows, laughter and pain, hope and fear, doubts and belief, says lead singer/guitarist Jon Foreman. Vice Verses is soul music attempting to get to the heart of the human experience; Living in the tension and turning it into song. It's that very uneasiness an unwillingness to choose the treadmill over the triathlon that fuels the band's forays into new musical territory and Jon Foreman as unflinchingly honest lyrics. Songs like Afterlife and The War Inside take the harder-edged approach of their previous release, Hello Hurricane a step further, creating what Billboard has called powerful, anthemic rockers like an amalgamation of U2 as Achtung Baby, Linkin Park.Overall, Vice Verses is a more eclectic collection than its predecessor with quiet gems like Souvenirs and the title track next to the infectious ly clear, we were designed to transcend, to stand up against the darkness. Working with producer Neal Avron (Weezer, Linkin Park) and executive producer Mike Elizondo (Eminem, 50 Cent, Pink, Maroon 5 and Fiona Apple), the band recorded most of Vice Verses in their San Diego, CA home studio. “The art comes from the awkward ache. The knot in my stomach usually teaches me more than comfort ever could. The sculptor’s chisel carves away at the block to bring something new into being. In the same way, we hammer away at the world we're given to bring something new into being. We re-appropriate the past and present to create the future – breath by breath.” Switchfoot will release their eighth studio album, Vice Verses on September 27th. BUY! HERE'S WHY; Highly anticipated new album from Switchfoot Very established, devoted fanbase. Over 4 million albums sold. Pitching major features and stories in Christian and Mainstream PR outlets Aggressive album set up at 13 Christian festivals and Christian radio shows this summer Comprehensive Online campaign includes numerous streaming concerts for fans, promotions on all Social Networks and all key Christian websites Major tv/film opps around release  lead feature on ESPN College footballl Fall tour with Anberlin to support release DOVE REVIEW FOR FANS OF; Relient K, Third Day ABOUT SWITCHFOOT Over the course of 19 years, Switchfoot has become one of the most respected bands in Christian music and is known for creating groundbreaking music that is compelling for both its sound and presence, and socially aware lyrics. With hits like Dare You To Move,Meant To Live, and Love Alone Is Worth The Fight, Switchfoot has sold over 5.7 million albums."